Zara celebrates the female gaze launching an entire lingerie collection. All campaign pictures looks like a vintage film to offer a dreamy vibe. 

The collection includes sleepwear, robes, leggings, cashmere socks, sleep masks, bras, undies and others. 

I watched "Emily in Paris" to see the glamorous outfits of Patricia Fields. I've loved the style of Camila Razat and Ashlely Park and Philippine Leroy Beaulieu' style was "sublime" but I wasn't impressed by Lily Collins. She is pretty nice but not charming or fashionist as her character should be. By the way my expectations from the costume

Wearable, accessible look from Schiaparelli (1) and Hermes (2) SS21 collection  

Maria Grazia Chiuri, the creative director of Dior, introduced a comfort, easy dressing collection. Some frocks and skirts in crochet and sheer chiffon and samurai style jacket to mix with folksy dresses.

The show space was a cathedral illuminated with colorful light boxes as glass windows projected by the Italian visual artist Lucia Marcucci. 

Nicola Brugnano, the new fashion director of Blumarine, introduced a 2.0 collection reinterpreting the Blumarine's femininity and sensuality in a contemporary provocative way.

The iconic Blumarine logo has been placed on jeweled belts, sandals, embroideres, brooches and clasps. I love the feathered boots. 

Dolce and Gabbana's collection is the expression of their Italian creativity: minidress, bustiers, bra top, sharply cut jacket,squares of brocade, chiffon, georgette, and cotton..

As Dolce says: “The important thing to us is that each piece is interpreted by skilled hands, one after the other, and in that way each has its own character, its own

Fendi introduced men and women's spring summer collections previews. 

An elegant sophisticated looks for women: comfort garments, silky clothes and feathery bags. White and shadows palette mostly neutrals with some flashes of red and pink. 

A video project by Antonio Falanga and Grazia Marino as a tribute to Rome and the Italian Fashion.

5 Italian Creative Designer: Roberta Baiardi, Donato twins, Flavia Lecci, Roberta Audibert and Gaia presented their collections through this short film setting from Piazza di Spagna, Piazza del Popolo, Piazza Navona to Piazza di Pietra.

Floreal

Altaroma, due to the covid circumstances, is available also on demand on the platform digital runway altaroma. Fashion system is changing, it's time for new start-up and creative business, innovation and  sustinainability.

"Rome is my runway" project for emerging and independent Italian designers supported by the Institutions, started with: